7 Painting Blog SEO Myths That You Should Never Follow
If you’re putting some work into improving SEO for your painting website, there may be some things you’re doing that are actually not helping… or even hurting you.
Let’s look at 7 painting blog SEO myths that you should never follow:
SEO Myth #1: “SEO Doesn’t Matter Much Now That Social Media Is Big”
The first painting blog SEO myth you might hear about is that SEO is not important since social media has gotten so big.
This is not the case, however — even though social media can have an influence on getting your blog views, SEO is still important.
Given how many people continue to land on your blog through a search engine, you’re going to have to continue taking care of SEO.[Related: Painting Contractors: 9 Blogging Tools for Writing, SEO, Marketing, & Content Creation]
SEO Myth #2: “Stuffing Your Blog With Keywords Boosts Your Post”
It was the case years ago that you could get search engines to move a blog post up in rankings with keyword stuffing.
What this essentially meant was to make a blog longer by adding a lot of keywords again and again — even if it made no sense.
Some blogs would even take this to the next level by hiding keywords in a small font at the bottom of the page and just repeat them dozens of times.
Though this used to work really well to get you better placement in search results, it no longer does.
This is because search engines caught onto these techniques and started looking for such stuffing.
Once they found it, they would not reward the offending blog or site but rather push it down in results.
SEO Myth #3: “Buying Google Adwords Will Boost Your SEO”
Another myth that you need to absolutely not follow is the one that if you want to boost your SEO, you just need to buy Google Adwords.
The reason that people will say this is that they suppose that Google and others will reward you for paying for adwords.
What they don’t realize is that there’s no direct connection between buying adwords and better SEO.
What does work is when you buy adwords and it leads to blog visits and the people that click also stay on your blog.
By getting people to stay on your site, your bounce rate goes down — bounce meaning people going to your site and quickly leaving.
The lower your bounce rate, the better you will ultimately do as far as search rankings.
SEO Myth #4: “SEO Is Just Something You Do Once And Move On”
Something that people will often do in error is to optimize their blog for SEO purposes — but just once.
They believe that SEO is just something you do once and then move on – as if SEO ends once you optimize your blog the first time.
SEO is an ongoing process, partially through the fact that search engines change frequently, so what worked well the year before might not work as well now.
You have to make the time to study what is new in SEO regularly, and then make use of the best techniques to help your site.
SEO Myth #5: “Getting Likes And Shares On Social Media Directly Boost Your SEO”
As amazing as social media has been in the last number of years, it is not the direct boost to SEO that people want it to be.
The truth is that there is a way that getting your blogs shared on social media will boost your SEO, but it’s not so straight forward.
When people share your blogs on social media, if the people who see the shared link visit the site, you’re on the right path.
If the right people see your blog and then link to the blog in their own blog, you will see a boost in your ranking.
This is because having more external sites linking back to your blog, it raises its importance for search engines.
SEO Myth #6: “Optimizing for Mobile Doesn’t Really Matter”
A frequently repeated myth about SEO is that you aren’t going to have to optimize your blog for mobile use.
It’s entirely possible that this was true even a few years ago, but as of July of 2019 it changed.
This was when Google started looking to see if your website has the same content on mobile as it does on the desktop version.
If it turns out the desktop version and mobile version have different content, Google will change your ranking (for the worse.)
In indexing, the Google search agents check to see how quickly (or not) your site loads on a mobile device.
It would do well for your site’s ranking to make sure that it will load as quickly as possible.
Here’s a tutorial on optimizing your site for mobile:
SEO Myth #7: “More Pages Means Better SEO”
Lastly, consider the last SEO myth you should never follow — the idea that having more pages means better SEO.
The reason that people have this idea goes back to the old idea of keyword stuffing.
It follows that if you would have had more uses of good keywords, SEO improved, that having more pages would also do the same.
Just like search engines changed their ranking methods and stopped rewarding keyword stuffing, so too they stopped blindly rewarding having a lot of pages.
Of course it’s entirely possible that you can get better SEO with more pages — with a big if.
Having more pages will mean better SEO only if those pages are of high quality — good content, that is.
If you just have a lot of junk pages full of keywords, it won’t serve well for your ranking — and may send you down instead.
1. SEO still matters even though social media is big — SEO leads way more traffic to your site than social media.
2. Filling your blog with keywords is bad — search engines know now that this is a trick and penalize you for it
3. Buying Google Adwords may boost your SEO in the long run but it does not immediately do so
4. SEO is something you need to keep up with regularly — as what influences SEO changes regularly, so must your techniques
5. Getting likes and shares on social media is good as a long term SEO strategy but it doesn’t immediately influence it
6. You have to optimize for mobile devices — so many people view sites on their mobile phone that it’s worth making sure your blog looks good.
7. More pages can mean better SEO — but only if the content on those pages is high quality!