9 Effective Pinterest Marketing Tips for Painting Contractors The average life of a social media post is up to 24 hours, whereas a post on Pinterest is a whopping 4 months! Pinterest is a fun and colorful site which you can use to score more estimates! It’s like a bulletin board where people share lists, […]
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If you’re looking to expand your marketing reach beyond Facebook and Instagram, consider using LinkedIn.
It’s a good spot to market your painting business being that it’s social media specifically for business.
Here are 7 tips for using Linkedin to market your painting business
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7 Engagement Driven Social Media Posts for Painting Contractors Hey Painting contractors! Looking for ideas of posts that will get engagement from your followers and potential customers? You don’t have to limit your social media posting to only things related to painting… Your social media posts can be about a number of topics that will help […]
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Have you tried running Facebook Ads to get paint jobs?
Or maybe you are running Ads on Facebook but aren’t seeing very promising results…
With 2.5 billion users, Facebook has become the most widely used social media platform.
Here Are 7 Deadly Facebook Ads Mistakes
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Although LinkedIn may not be as popular as Facebook, it has been around for much longer.
And when it comes to networking, LinkedIn has definitely gained the most respect.
Here Are Seven Ways to use LinkedIn to Promote Your Painting Business.
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Did you know that Facebook Live videos produce 6 times as many interactions as plain videos?
Years ago in order to advertise your business, the only options available were not that cost-effective.
However, since Facebook Live launched in 2016, it gives you the ability to connect with your customers & prospects face-to-face,
at NO COST to you.
Using this, there are so many ways you can take your painting business to the next level!
Here are 7 Facebook Live Tips for Painting Contractors: Before, During, & After Broadcast.
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The world of social media has grown significantly since MySpace was reigning supreme 15 years ago.
Now we have a large amount of social media channels to choose from…
I’ve been asked many times, “what’s the difference between channels X, Y, & Z? and what’s best for my painting business?”
So I threw together the pros and cons of:
– Facebook Business Page
– Facebook Profile as Business Page
– LinkedIn Business Page
– Instagram Business Account
– Instagram Personal Account as Business Page
Facebook data shows that 53% of people are more likely to interact with a business they can message directly.
How long does it take for you to respond when someone contacts you via Facebook messenger?
In most cases, the longer it takes for you to reply…
…the less likely they’ll want to do business with you.
In fact, with everyone and their mom on social media,
they’re able to contact another painter who can respond much quicker.
Yet it is perfectly understandable that you, as a painting business owner,
aren’t going to be able to sit around 24/7 waiting for someone to contact you.
That’s where Facebook Messenger bots come in!
What Are Facebook Messenger Bots?
Facebook Messenger bots are automated scripts that communicate with users on your behalf.
They’re able to answer a lot of repetitive questions you get on a daily basis.
They’re also able to gather useful information from a user and hold onto it for you to personally respond to on your own time.
Check out how you can prequalify a prospect before they book a painting estimate:
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Hey there, painting contractors — did you know that in the world of paying for better exposure on Facebook, there are two main routes?
You have the choice of “boosted” posts, or Facebook Ads.
There are a lot of questions that a professional Painting Contractor might have in regards to this; shout out to Aaron Steininger of Sunlight Housepainting for this question!
What’s the difference between using Facebook ads and “boosted” posts; moreover what’s best for painting contractors?
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With 1 billion active users, Instagram has become one of the most cost-effective ways to advertise your painting services.
While blogging is a powerful platform to inform, engage, and convert your potential customers, it can’t survive without the support of social media channels like Instagram.
Instagram user numbers have literally exploded in the past few years…
In June of 2016, Instagram hit the 500 million mark, just two years later, in June 2018, the number of accounts doubled again.
If the number of your followers are not growing, your posts only reach a fraction of the actual followers, and you’re losing followers instead of gaining new ones…
Here are 13 Proven Ways to Grow Your Instagram Following in 2020 for Painting Contractors!
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Having a Facebook page is great, but if nobody knows it’s there, it’s not doing your painting business any good.
It would be like having a store hidden down a dark alley – no chance of finding any customers.
Today I’ll share 9 ways to grow your Facebook following, specifically for Painting Contractors.
Facebook Growth Tip #1 for Painting Contractors: Post Quality Content
Posting quality content does not mean that you have to create it yourself.
It’s okay to share other people’s content on Facebook but when doing so be sure to copy and paste the content & photo then give credit to the original poster versus just sharing.
Facebook favors “original” posts more than shared posts.
One thing I’ve noticed is that many Facebook Business Pages are strictly posting things about their business only.
However, a large percentage of your content doesn’t have to be about painting at all!
Share funny cat videos, outrageous memes, inspiring quotes -anything to keep your audience engaged (and of course throw in some posts about your painting business in between).
We actually curate/create a ton of engaging content like this for different painting businesses and then schedule it to recycle forever.
One thing you have to stay top of mind to is that in order to grow engagement you have to put yourself in your audience’s shoes and think about what they would want to see.
Here are 5 types of Facebook posts that drive engagement like crazy…
Painting Contractors: 7 Ways To Utilize Social Media To Get Leads Whether you just established your painting business or have been operating for over a decade, generating leads requires active and deliberate marketing efforts. At this point, I presume you’ve already set up your painting blog, uploaded some content, and explored several lead generation methods. […]
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