Category Archives for "Social Media"

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7 Tips For Running An Instagram Contest For Painting Businesses

7 Tips For Running An Instagram Contest For Painting Businesses

According to Instagram statistics, accounts that run contests on Instagram receive a follower growth rate of 70% more than accounts who don’t.

Running an Instagram contest can be a rather tricky matter, so it’s best to have a solid plan set in place before you begin.

Let’s look at 7 tips for running an Instagram contest for painting businesses

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5 Best Practices For Using Facebook Poll Ads For Your Painting Business

When Facebook tested out poll ads, they found that they increased brand awareness in over half of their tests as compared to video ads.

Facebook poll ads are a great way to get information from future customers, to find out what they would like to see more of in your business.

After all, it has been shown that Facebook poll posts get more likes than any other kind of post.

Let’s look at 5 best practices for using Facebook Poll Ads for your painting business.

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7 Things You Should Know About Using Conversational Marketing For Painting Contractors

As many as 80% of businesses are likely to have some sort of automated chatbots installed by the end of 2020.

Using conversational marketing, which is based on customer feedback, you can connect with your customers and find out what they want.

Here are 7 things you should know about using conversational marketing for painting contractors

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Painting Contractors: 7 Facebook Live Tips: Before, During, & After Broadcast

Did you know that Facebook Live videos produce 6 times as many interactions as plain videos?

Years ago in order to advertise your business, the only options available were not that cost-effective.

However, since Facebook Live launched in 2016, it gives you the ability to connect with your customers & prospects face-to-face,

at NO COST to you.

Using this, there are so many ways you can take your painting business to the next level!

Here are 7 Facebook Live Tips for Painting Contractors: Before, During, & After Broadcast.

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Pros & Cons: Facebook Business Page, Facebook Profile as Business Page, LinkedIn Business Page, Instagram Business Account, Instagram Personal Account

The world of social media has grown significantly since MySpace was reigning supreme 15 years ago.

Now we have a large amount of social media channels to choose from…

I’ve been asked many times, “what’s the difference between channels X, Y, & Z? and what’s best for my painting business?”

So I threw together the pros and cons of:

– Facebook Business Page
– Facebook Profile as Business Page
– LinkedIn Business Page
– Instagram Business Account
– Instagram Personal Account as Business Page

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How to Get Painting Leads Seamlessly Using a Facebook Messenger Bot

Facebook data shows that 53% of people are more likely to interact with a business they can message directly.

How long does it take for you to respond when someone contacts you via Facebook messenger?

In most cases, the longer it takes for you to reply…
…the less likely they’ll want to do business with you.

In fact, with everyone and their mom on social media,
they’re able to contact another painter who can respond much quicker.

Yet it is perfectly understandable that you, as a painting business owner,
aren’t going to be able to sit around 24/7 waiting for someone to contact you.

That’s where Facebook Messenger bots come in!

What Are Facebook Messenger Bots?

Facebook Messenger bots are automated scripts that communicate with users on your behalf.

They’re able to answer a lot of repetitive questions you get on a daily basis.

They’re also able to gather useful information from a user and hold onto it for you to personally respond to on your own time.

Check out how you can prequalify a prospect before they book a painting estimate:

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Facebook Ads vs Boosted Posts for Painting Contractors

Hey there, painting contractors — did you know that in the world of paying for better exposure on Facebook, there are two main routes?

You have the choice of “boosted” posts, or Facebook Ads.

There are a lot of questions that a professional Painting Contractor might have in regards to this; shout out to Aaron Steininger of Sunlight Housepainting for this question!

What’s the difference between using Facebook ads and “boosted” posts; moreover what’s best for painting contractors?

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13 Proven Ways to Grow Your Painting Instagram Account in 2020

With 1 billion active users, Instagram has become one of the most cost-effective ways to advertise your painting services.

While blogging is a powerful platform to inform, engage, and convert your potential customers, it can’t survive without the support of social media channels like Instagram.

Instagram user numbers have literally exploded in the past few years…

In June of 2016, Instagram hit the 500 million mark, just two years later, in June 2018, the number of accounts doubled again.

If the number of your followers are not growing, your posts only reach a fraction of the actual followers, and you’re losing followers instead of gaining new ones…

Here are 13 Proven Ways to Grow Your Instagram Following in 2020 for Painting Contractors!

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9 Facebook Growth Hacking Tips for Painting Contractors

Having a Facebook page is great, but if nobody knows it’s there, it’s not doing your painting business any good.
It would be like having a store hidden down a dark alley – no chance of finding any customers.

Today I’ll share 9 ways to grow your Facebook following, specifically for Painting Contractors.

Facebook Growth Tip #1 for Painting Contractors: Post Quality Content

Posting quality content does not mean that you have to create it yourself.
It’s okay to share other people’s content on Facebook but when doing so be sure to copy and paste the content & photo then give credit to the original poster versus just sharing.

Facebook favors “original” posts more than shared posts.
One thing I’ve noticed is that many Facebook Business Pages are strictly posting things about their business only.

However, a large percentage of your content doesn’t have to be about painting at all!
Share funny cat videos, outrageous memes, inspiring quotes -anything to keep your audience engaged (and of course throw in some posts about your painting business in between).

We actually curate/create a ton of engaging content like this for different painting businesses and then schedule it to recycle forever.

One thing you have to stay top of mind to is that in order to grow engagement you have to put yourself in your audience’s shoes and think about what they would want to see.
Here are 5 types of Facebook posts that drive engagement like crazy…

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Painting Contractors: 7 Ways To Utilize Social Media To Get Leads

Painting Contractors: 7 Ways To Utilize Social Media To Get Leads Whether you just established your painting business or have been operating for over a decade, generating leads requires active and deliberate marketing efforts. At this point, I presume you’ve already set up your painting blog, uploaded some content, and explored several lead generation methods. […]

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